Behind the twists
From Philly, with Love
David twisted his first soft pretzels at a Philly Pretzel Factory franchise shortly after graduating high school. That first baking job led him to pastry arts school and, eventually, into some of Philadelphia’s most respected kitchens, including working with legendary Le Bec-Fin chef Georges Perrier at his newly opened store-front bakery just outside of Philly.
The Pretzelry began as Mile High Pretzel Co. in July of 2021 as a personal challenge: could a business be started in just 30 days? What began as an experiment quickly became something very real.
Our first customers were former Philly residents living in Denver who also missed that little twist of home. Baking out of a bagel bakery in the evenings, David took orders through Instagram and delivered about ten orders a night directly to those Philly transplants. This lead to a lot of organic growth, which helped obtain the food truck. After spending a lot to retrofit it for pretzels, it broke down within six months. Following the breakdown, the next few years were spent jumping between commissaries and shared kitchens, facilitating pop ups and shipping nationwide. But the original goal never changed: open a permanent storefront bakery. Now, that dream is finally becoming a reality.
From the Pretzel Guy himself: “Pretzels aren’t just my business—they’re what I love doing. I mean, I got one tattooed on me.”